banner-top

Copywriting

Good copy can mean the difference between building a strong business relationship and being overlooked.

Get in touch
scroll

Copywriting

A well-written site, brochure, sales deck or email will encourage people to want to do business with you. No matter who you are, or what industry you are in, the words that your potential customers read about you will be the words that will establish you as a brand and represent you.

Whilst Design, SEO and Content marketing are all parts of a complete marketing plan, good copy is the foundation and glue that ties it together. Well written copy helps turn those visitors into clients, and existing clients into loyal followers.

Our experienced team of copywriters are here to work alongside you to ensure that the copy produced meets your goals, whether it is to increase email open ranks, establishing a high search engine ranking or increase your brand awareness. We understand that your identity and reputation are some of the best assets you have and we want to utilise that.
Through carefully tailored and results-driven copy we ensure our words create a need for products, services: helping to pioneer your brand and prevent your clients from going elsewhere.

 

We have everything covered under one roof:

Frequently Asked Questions

What does a copywriter do?

From engaging with your customers to enhancing your brand, a good copywriter will be able to understand your business and its objectives, distil your market and audience, and communicate with your audience in a way that compels them to take the desired action.

As you may have discovered yourself, this is not always as straightforward as it sounds. Sometimes you can hammer out a page of brochure copy first time within a couple of hours. At other times you can spend days agonising over a single strapline.

What’s the difference between proofreading and copywriting?

Proofreading is about checking for errors in a document. Those errors can include grammar, punctuation and spelling, along with checking your document makes sense to the reader and is internally consistent (uses the same words, spellings, punctuation etc… throughout the document).

Copywriting is about the art of persuasive selling. It’s about matching your message to your target audience, making it relevant, likeable, and compelling; whether that’s explaining complex information or directly generating sales.

Why do I need a copywriter?

In the same way as you would hire a plumber to fix a broken sink or an accountant to balance your books, working with a freelance copywriter is the ideal way to come up with powerful marketing messages or calls to action for your business. A copywriter spends every day absorbed in the written word and understands how to best use words to nurture customer relationships, generate interest and secure sales.

pop-up-img
Download our Free Digital Marketing Guide

Sign up to read our marketing guide! The Marketing Guide is available in PDF format.