Social Media And Paid Social

Social Media is impossible to ignore. Whether you are a small business, a startup or a large enterprise, Social Media has the power to create devoted brand advocates and even drive leads and sales.

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Social Media & Paid Social

Providing an ideal means to reach your target market and form a lasting connection, social media can be used in a wide range of ways to improve your conversion rate, build new customers and retain existing customers.
We use a combination of organic and paid social media to advance your brand through a range of social platforms. Organic content is just one channel, it is important to utilise a multi-channel approach and make effective use of paid campaigns to reinforce core messages.

“Online stores with a social presence gain 32% more sales on average than stores that don’t. The average e-commerce site’s Facebook community grows by 8% every month.”

From social media management to influencer marketing, Facebook advertising, Instagram ads, Twitter ads and more, we can make your social media marketing a key feature of your digital strategy.

Why Use Social Media Marketing?

Social Media Marketing

“75% of shoppers use social media as part of their buying process.”

Our process begins, with our insight services; these include social listening insights, social media strategies, and reporting.

Reporting is an important element of any social media service. Accurate reporting allows us to review and assess our progress against your objectives. We want to make sure we are delivering the best results that we can.

Facebook, Twitter, Instagram, Snapchat, Pinterest and other social media platforms, each hold benefits for your brand.

Sharing our knowledge and listening to your ideas, we will curate a dynamic social media marketing strategy bespoke for you.

In addition to daily social media management, we can also explore paid social media tools and influencer marketing.

Twitter, Facebook, Instagram & Pinterest Advertising

We will devise beneficial, creative and innovative ways to secure new leads, engage existing customers and promote your brand.

We get to know your target demographics so we can help you better understand your customers and make sure you are reaching and engaging with the right audience.

“83% of the people who sent a Tweet to a company and received a response, felt better about the company and were more likely to do business with them.”

We will use sophisticated analytics and performance monitoring tools to increase conversions, improve brand awareness and build sales. We will also place you in an ideal position to harness the advantages of influencer marketing if you choose.

Influencer marketing is a unique contemporary strategy you can use to grow your following, strengthen your online community and take advantage of the benefits of peer recommendations.

Social media is now an integral part of any digital marketing strategy. Focused on securing long term growth for your business, we will ensure your social media presence delivers measurable results and increased engagement, awareness and conversions for your business. Talk to us today about your social media needs,  call +44 203 988 2111 today.

Frequently Asked Questions

Why should I use social media?

Let’s face it: the world’s gone social. In fact, 30% of all time (and counting) spent online is allocated to social media. If you want to get in front of people, social media is the way to do it. Whether you’re interested in brand awareness, sponsored content, or a combination of both, we can help!

How often should I post?

On most platforms, it’s best to post at least twice a week, but some social media outlets are an exception. Twitter and Pinterest can be more frequent if your team has the time and the content to post. At Blue Compass, we post on Twitter daily, whether it’s socializing a blog, office event or relevant curated content.

Will Social Media Work For My Business?

Yes. Social media has many different applications and can work for every company. Social media gives businesses the ability to connect directly with the customers like no other advertising outlet. Sometimes businesses don’t have the time or skills to effectively manage their social media efforts. The experts at Planet 8 Digital can handle all of your social media needs.

How long will it take to see results from social media marketing?

Social media marketing is not a short term solution, it is a long term investment. Because of this, we set the expectation that it will take a minimum of 6 months before consistent results occur.

But that varies depending on your industry type. A retail company selling $20 products will convert faster than a private education program that sells $1500 courses.

It takes time to build relationships based on trust and credibility with online audiences before leads turn into sales.

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